About YGGDA
From design
to business architecture - 25 years
We combine planning and design direction with the technical depth of senior engineers - and we are working hard to launch high-quality products of our own.
People
A team that understands planning, people and technology
Design and UX direction, field experience in psychology and sport, and a senior engineering team work together - so we design wellness services from people, not screens. Select a card to see details.
CEO · Consulting Director · 1999–present
UX Strategy · Service Planning
Starting from drawing screens, the work grew into turning operations and business structures into services - grounded in seeing regulated domains such as public sector, finance and personal data through to the end.
Turning operations into service structure
As-is analysis, process and role definition, policies (BA)
Regulated domains
Public sector, finance, justice, personal data and security, global entity structures
Seeing it through
Market analysis, planning, UX, design, front-end and QA - hands-on
- 2024–present
Startup advisory
Completed numerous startup programs; planning and technical advisory and service builds for aspiring founders and early-stage startups, while building our own wellness product as a founder.
- Startup advisory
- MVP builds
- Own product
- 2019–2024
Business planning · ISP/BA consulting
Commerce business lead, ISP for a financial institution, personal-data de-identification system, logistics platform, AI healthcare platform.
- ISP
- BA
- Data · AI
- 2015–2019
UX consulting · Public & enterprise SI
Global licensing portal, enterprise AI chatbot, government services; on-site work in Brazil.
- UX consulting
- Public sector
- Global
- 2010–2014
UX/UI · PM lead
Global mobile messenger, big-data visualization for digital forensics, fire-service GIS control system.
- UX/UI
- PM
- Visualization
- 1999–2009
Full-stack creator & educator
Building everything solo, from planning and design to coding and front-end - where today's end-to-end direction began.
- Planning & dev
- Software and content planning, coding, development, front-end
- Design
- Advertising design and content planning, packaging, book and magazine design
- Illustration
- Educational book illustration, animation
- Teaching
- University adjunct professor, art textbook content, ran an art academy
- Education
- B.A. and M.A. in Industrial Crafts Design; national craft and cultural design awards
- Full-stack making
- All-round design
- Teaching
- Public sector
- Finance
- Commerce & Logistics
- Healthcare
- Global services